The main points of the programme ICCA Research, Sales and Marketing Programmeme were:

• practical training in an online database ICCA;

• rules for the preparation of RFP;

• rules for the preparation of BIDs;

• rules for the preparation of FAM TRIP Programmes;

• the principle of negotiation with the customer;

• new directions in the meetings industry.

A significant part of the programme filled with practical workshops, direct discussions with representatives of the invited companies and exchange of experiences of the congress organised or planned among the participants under the Business Exchange session.

During the closing session of the meeting in Vilnius was a presentation of Gdańsk as a place for the next Conference of the ICCA Research, Sales and Marketing Programmeme in 2011, prepared by Gdańsk Convention Bureau, assisted by Convention Bureau of Poland.