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Poland Convention

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27 marca, 2024

Advancing Sustainability in Poland’s MICE Industry: Recent Progress and Future Directions

Poland’s commitment to sustainable practices within the MICE industry is gaining momentum, with recent developments highlighting the nation’s dedication to environmental responsibility and social impact. From the publication of Wrocław’s pioneering „Green Events” document to Kraków and Gdańsk’s participation in the prestigious Global Destination Sustainability (GDS) Index, Poland is at the forefront of sustainable event […]

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15 marca, 2024

Krakow Convention Bureau with New Brand Positioning and Communication Strategy

Krakow Convention Bureau (KCB) is embarking on a new journey with a fresh brand positioning and communication strategy: „Know-How, City, Business.” This narrative aims to establish Krakow as the preferred destination for international events, congresses, and conferences by highlighting its robust MICE (Meetings, Incentives, Conferences, Exhibitions) competencies and extensive conference infrastructure. The objective is to […]