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POT’s successful UK Pinterest campaign

POT’s successful UK Pinterest campaign

Polish Tourism Organisation conducted a highly successful promotional campaign applying the Pinterest platform. Aimed at the UK market, the campaign’s goal was to get through with its message to people looking for holiday inspirations.
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POT promotes Poland in Flanders with Time for Poland exhibition

POT promotes Poland in Flanders with Time for Poland exhibition

Polish Tourism Organisation brought the Time for Poland photo exhibition to Belgium to promote 16 Polish regions’ key assets related to nature and active tourism. The comprehensive exhibition travelled through Flanders for six months together with Armoured Wings, an exhibition presenting the accomplishments of the 1st Armoured Division commanded by General Stanisław Maczek.
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Trips to Poland promoted at Shanghai workshops

Trips to Poland promoted at Shanghai workshops

Polish Tourism Organisation International Office in Beijing capped the Chinese calendar year with the latest in a series of industry workshops promoting a joint tourist product of Poland and Sweden. This time brought to Shanghai, the meeting once again attracted numerous representatives of the local tourism industry.
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Poland promotes tourist highlights in the Netherlands

Poland promotes tourist highlights in the Netherlands

This year’s edition of Vakantiebeurs, one of the largest travel trade shows in Europe, has wrapped up in Utrecht. The Polish stand arranged by the Amsterdam-based office of Polish Tourism Organisation showcased cities, regions and companies operating in the tourism industry.
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Poland’s winter promotion in the U.S.

Poland’s winter promotion in the U.S.

Polish Tourism Organisation set its intense promotional campaign of Poland’s inbound tourism in winter scenery. As a rule, winter is when U.S. tourists plan their long-distance trips, included those headed to European destinations. Thanks to POT’s efforts, advertisements and articles encouraging visits to Poland in 2020 were published in most popular travel media outlets. 
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Italian tour operators explore Poznań

Italian tour operators explore Poznań

A group of eight Italian tour operators visited Poznań at the invitation of Polish Tourism Organisation. The capital of the region of Wielkopolska offers the perfect setting for MICE events. The stay was arranged in close cooperation with Poznań Local Tourist Organisation.
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Italian tour operators back in Warsaw

Italian tour operators back in Warsaw

Polish Tourism Organisation continues its efforts aimed at promoting Poland as an intriguing tourist destination in the so-called low season. Christmas markets are particularly attractive from the viewpoint of Southern European markets. POT is convincing Italian travellers that Polish cities in the winter can effortlessly compete with their German or Austrian counterparts.
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