Poland Convention Bureau was created in 2002 as a department of Polish Tourism Organisation and is responsible for the promotion of Poland as an attractive destination for meetings and business events.
We are the first contact for anyone seeking information on business partners and conference facilities, who is planning to organize association congress or a corporate event in Poland.
Our main goal is to build the image of Poland as an attractive country for organising of all types of business events. We realize our mission through:
participating in international business fairs, which results in gaining new business contacts;
organising study tours for foreign journalists and organizers of meetings and business events, including conferences, congresses, product launches, incentives;
gaining new business events for Poland;
cooperating with foreign media and posting articles and advertisements promoting Poland as a business destination in business press and directories;
cooperating with city convention bureaux;
networking with Polish business sector within Recommendation Program for Professional Congress Organizers, Recommendation Program for Incentive Travel Companies;
networking with the Polish scientific community within Polish Congress Ambassadors Program;
cooperating with international organisations and associations of meeting industry professionals;
collection and elaboration of statistical data on Polish meeting industry, in accordance with the recommendations of international organisations such as ICCA - International Congress and Convention Association and the UIA - Union of International Associations, engaged in similar rankings.
The Polish Tourism Organization is a member of the meetings industry associations: International Congress and Convention Association and Union of International Associations.
On April 18, 2024, at The Hoxton Brussels Hotel, the International Office of the Polish Tourism Organisation (ZOPOT) in Brussels, along with the Poland Convention Bureau, organized a workshop titled "Poland. More Than You Expected" for 20 representatives of international associations, congress organizers, and leading media outlets focusing on association meetings.
Poland Convention Bureau is once again organizing the Polish national stand at the IMEX trade fair in Frankfurt. This year, the fair will take place from May 14th to 16th. In 2024, 17 Polish exhibitors will showcase their MICE offerings at stand G445 in Hall 8 of Messe Frankfurt.
Global Meetings Industry Day (GMID) acknowledges the significant social and economic advantages stemming from meetings, trade shows, exhibitions, conferences, conventions, and incentive travel programs for individuals, businesses, and communities. More than just a worldwide celebration, GMID serves as a platform to underscore to elected officials that business events serve as catalysts for collaboration, investment, and trade. This year's celebration of Global Meetings Industry Day is happening under the slogan #TheEventProfessionalsJourney. Today, we celebrate not only impressive results but also the extraordinary work of professionals who shape the future of events every day.
On April 10, 2024, at the Centrum Nauki Kopernik, the Warsaw Tourism Organisation - Warsaw Convention Bureau hosted an insightful event: "Tourism Market Data of Warsaw." The gathering offered a rare opportunity to delve into the latest market data, shedding light on Warsaw's tourism landscape. Attendees had the chance to explore comprehensive insights into accommodation trends, air traffic, the evolution of the conference sector, and the impact of new infrastructure investments in the capital of Poland.
The meetings and events industry plays a crucial role in the Polish economy, as confirmed by the latest results of the "Poland Events Impact 2023 - Economic Impact of the Meetings Industry on the Polish Economy" report. The report, summarizing comprehensive research on the economic significance of meetings and events organized in Poland, reveals the significant contribution of this industry to job creation, generating gross value added, and increasing the country's GDP. The results obtained place the meetings industry in the spotlight, emphasizing its important role in revitalizing the economy and building Poland's strong position on the international stage.
The educational project Eventprofs Creators Lab (Laboratorium Tworcow) is designed for representatives of the meeting industry is aimed at professionalizing the Polish meeting industry and supporting the creation of attractive content for the audience, especially for foreign markets.
On March 22, 2024, an exceptional event took place at the International Congress Center in Katowice - another edition of the Creators Lab, organized by the Polish Tourist Organization - Poland Convention Bureau. This time, the main topic was the utilization of artificial intelligence (AI) in the meetings industry. The training session was led by experienced experts: Piotr Szkoda and Jacek Adamczak from sprawny.marketing.
Flight connections are rapidly expanding, with a notable focus on new destinations in Asia and Arab countries, reflecting Poland`s increasing significance in the aviation market.
On March 22, 2024, at the International Congress Center in Katowice, a special industry meeting organized by the Poland Convention Bureau POT took place. The event, divided into three main segments, provided participants with a rich dose of knowledge, inspiration, and opportunities to establish new contacts in the meetings industry.
The Polish Congress Ambassadors Gala, coordinated by the Polish Tourism Organisation – Poland Convention Bureau, the Polish Conference and Congress Association, and the Silesia Convention Bureau, occurred on March 21, 2024. It unfolded within the distinctive post-industrial setting of the Walcownia Zinc Rolling Mill in Katowice.
The unveiling of the POLAND EVENTS IMPACT2023 Report is set to highlight the economic impact of the meetings industry on the Polish economy. Mark your calendars for April 3rd at 12:00 PM, as the report will be revealed at the Crowne Plaza Warsaw - The HUB.
AMECA, the world's most advanced humanoid robot, is now accessible at the Copernicus Science Centre in Warsaw. As we prepare for IMEX in Frankfurt, we engaged in a conversation with AMECA to capture her insights on the event. Tune in to hear her perspective and validate the accuracy of the information presented.
Impact’24 will take place at the Poznań Congress Centre on May 15-16, 2024. It is a significant international event in Poland focused on promoting sustainable development and fostering positive social and environmental impact.
The first Silesia Meeting Day of the year, organized by Silesia Convention Bureau, has concluded. Attendees had the opportunity to spend a full day in the company of key industry figures from the Silesian region. The event, held at Best Western Hotel Mariacki, welcomed a new SCB consortium member, Catering Arts, and saw the first-time participation of representatives from Novotel Katowice Centrum, Hotel Pałac Czarny Las, and Dreamup agency. As part of the Eventprofs Creators Lab project, Jarosław Marciuk from the Poland Convention Bureau (Polish Tourism Organsation) provided participants with valuable insights into online marketing in the MICE sector and destination marketing.
Poland's commitment to sustainable practices within the MICE industry is gaining momentum, with recent developments highlighting the nation's dedication to environmental responsibility and social impact. From the publication of Wrocław's pioneering "Green Events" document to Kraków and Gdańsk's participation in the prestigious Global Destination Sustainability (GDS) Index, Poland is at the forefront of sustainable event management.
Krakow Convention Bureau (KCB) is embarking on a new journey with a fresh brand positioning and communication strategy: "Know-How, City, Business." This narrative aims to establish Krakow as the preferred destination for international events, congresses, and conferences by highlighting its robust MICE (Meetings, Incentives, Conferences, Exhibitions) competencies and extensive conference infrastructure. The objective is to tailor the tone to meet the demands of contemporary event organizers who seek added value in what the city has to offer, even "after hours."
Polish Tourism Organisation – Poland Convention Bureau, the Polish Conference and Congress Association (SKKP) and the Silesia Convention Bureau will co-organise the Polish Congress Ambassadors Gala on 21 March 2024. The event will celebrate the Ambassadors of Polish Congresses who were selected by the Jury last year.
During the 5th Silesia Meeting Day, organized by the Silesia Convention Bureau, Jaroslaw Marciuk from Poland Convention Bureau will conduct Digital Marketing in Tourism* workshop. The workshop is conducted as part of our Eventprofs Creators Lab project. See you at the Best Western Hotel Mariacki, March 12, 2024.
The year 2024 promises to be extremely rich in events related to the MICE industry. From January to December, a series of prestigious meetings, conferences, and trade fairs will take place, bringing together professionals from various fields related to the organization of business events, congresses, and incentive travel. Additionally, the Poland Convention Bureau, part of the Polish Tourism Organisation, invites you to events hosted in Poland and organised internationally.
IMEX Frankfurt trade fair stands as one of the pivotal events in the meetings industry, attracting participants from across the globe annually. Poland is set to be represented at this year's fair edition, scheduled to take place at Messe Frankfurt from May 14th to 16th. Polish meeting industry representatives can submit their participation requests by March 7, 2024. The Polish Tourism Organisation - Poland Convention Bureau handles this process's coordination.
