The latest edition of the General Meeting of members of Tourist Information Forum (Forum Informacji Turystycznej - FIT) and Polish Tourism Organisation (Polska Organizacja Turystyczna - POT) assumed a unique virtual formula. Staged on 11 December, the meeting was attended by Rafał Szlachta, President of POT.
Once the coronavirus pandemic is over, Poland’s inbound tourism sector will be in need of a strong stimulus and help in recovery. Polish Tourism Organisation expects the 2023 European Games staged in Kraków and the region of Małopolska to provide the necessary boost.
Organised by the European Travel Commission (ETC), the Europa Virtual Roadshow was implemented by AVIAREPS on 26 November. The Polish stand arranged by Polish Tourism Organisation succeeded in attracting a lot of attention.
Focusing on slow tourism, a campaign promoting Dolny Śląsk (Lower Silesia) and Wrocław in the Belgian market generated more than a million views. Authors of the Travel Rebel blog visited the discussed region in September and brought back numerous videos, press materials and promotional social media content.
Polish Tourism Organisation recently staged three training sessions for tourist information centre staff in the regions of Świętokrzyskie, Zachodniopomorskie (Western Pomerania) and Mazowieckie (Mazovia). Attended by 80 participants, the meetings were intended to upgrade their skills of creating image-related information and promotional online content.
Polish Tourism Organisation’s latest report on bicycling tourism is now available. This time it takes an in-depth look at the perspective of cycling tourism enthusiasts, including their heretofore cycling trip experiences, assessment of Poland’s infrastructure and expectations for bike tour offers.
“Discovering the world safely” was the motto of a virtual event staged by AVIAREPS in Austria on 5 November. The show was attended by Włodzimierz Szeląg, Head of POT’s International Office in Vienna, whose speech encouraged everyone to visit Poland and explore its active leisure options.
WTM London 2020 was launched on 9 November, with this year’s edition adopting a completely virtual character due to the ongoing pandemic. Polish Tourism Organisation used the “Poland. More Than a Destination” tagline to place special emphasis on promoting Poland’s active, city and cultural tourism, green spaces and health resorts.
An online session of the Board of Tourist Information Forum (Forum Informacji Turystycznej - FIT) and management of Polish Tourism Organisation (Polska Organizacja Turystyczna - POT) was held on 6 November. The agenda included, i.a. a discussion on the Polish Tourist Voucher, technological requirements of the Tourist Information E-Certification app’s 2021 release, as well as POT’s image and promotional undertakings staged in the domestic market during the COVID-19 pandemic.