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I Like Poland – the Asian markets campaign launched

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okadka_III_sniadanieThe Poland Convention Bureau Polish Tourist Organisation has started its promotional activities under the “I Like Poland” project, which covers Asian markets of China, India, and Japan. In the first place, activities have been initiated on the Japanese market, where a Polish National Tourist Office operates. Two study tours were held in June, which were attended by representatives of Japanese tour operators engage also in the meetings industry. Currently, we are recruiting participants for the Roadshow presentation and workshops in India, scheduled for 22-27 August 2013.

 

Meetings with the tourism and meetings industries will be held in New Delhi, Kolkata, and Mumbai. Participation in presentations is open to members of Regional Tourist Organisations and members of associations within the meetings industry who hold a recommendation from the Poland Convention Bureau Polish Tourist Organisation.

 

Apart from the study tours and Roadshow presentations, we will also undertake the following activities: a press and Internet campaign, the publication of the supplement “Polska. Site inspection”, and of a presentation “Polska by Kate”.