ICCA Best Marketing Award is a prize awarded annually to the members of the ICCA association for outstanding achievements in the field of region and product marketing.
This year, the Poland Convention Bureau decided to accept this challenge and face the best competitors. Summary of the actions of the Poland Convention Bureau in changing the image of the Polish meetings industry and its promotion won recognition of the judging panel, comprised of professionals in the field of marketing and last year’s laureates.
The ICCA Best Marketing Award Submission includes:
- challenges that have been accepted
- innovative elements from which other members of the ICCA association may draw inspiration
- professionalism of activities undertaken
- specific objectives and how they were achieved.
Presentations of the finalists will take place during the ICCA Congress & Exhibition in Leipzig on 25 October and the winner will be announced the next day, at the closing ceremony. We hope for the support of all our friends from Leipzig.
If you have any interesting ideas which we can use to promote Poland, please share them with us. Let’s win the ICCA Best Marketing Award together!
