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Poland Convention Bureau was created in 2002 as a department of Polish Tourism Organisation and is responsible for the promotion of Poland as an attractive destination for meetings and business events.

We are the first contact for anyone seeking information on business partners and conference facilities, who is planning to organize association congress or a corporate event in Poland.

Our main goal is to build the image of Poland as an attractive country for organising of all types of business events. We realize our mission through:

  • participating in international business fairs, which results in gaining new business contacts;
  • organising study tours for foreign journalists and organizers of meetings and business events, including conferences, congresses, product launches, incentives;
  • gaining new business events for Poland;
  • cooperating with foreign media and posting articles and advertisements promoting Poland as a business destination in business press and directories;
  • cooperating with city convention bureaux;
  • networking with Polish business sector within Recommendation Program for  Professional Congress Organizers, Recommendation Program for Incentive Travel Companies;
  • networking with the Polish scientific community within Polish Congress Ambassadors Program;
  • cooperating with international organisations and associations of meeting industry professionals;
  • collection and elaboration of statistical data on Polish meeting industry, in accordance with the recommendations of international organisations such as ICCA - International Congress and Convention Association and the UIA - Union of International Associations, engaged in similar rankings.

The Polish Tourism Organization is a member of the meetings industry associations: International Congress and Convention Association and Union of International Associations.

 icca  LOGOBUIA


Silesia Ambassador Day project launched at the International Congress Center in Katowice

Silesia Ambassador Day project launched at the International Congress Center in Katowice

On January 8, 2024, the Silesia Convention Bureau launched a notable endeavour called Silesia Ambassador Day at the International Congress Center in Katowice, Poland (Międzynarodowe Centrum Kongresowe w Katowicach). The Poland Convention Bureau actively endorsed this significant initiative in Silesia, fostering collaboration among academia, business, and the MICE industry. Polish Tourism Organisation supported this event.
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poland convention bureau digital marketing

Summary of online marketing activities by the Poland Convention Bureau in 2023

In 2023, the Poland Convention Bureau (PCB) focused on strengthening its online presence. Efforts were concentrated across platforms such as the POT.GOV.PL website, Facebook, Twitter, LinkedIn, YouTube, and various other channels, yielding compelling results. Through diverse channels, PCB achieved significant outreach both within Poland and internationally, effectively communicating with different segments of the meetings and events market. Data analysis from Google Analytics, Sotrender, and Social Media Listening Brand24 indicated a substantial increase in activity, brand reinforcement, and reach, affirming the effectiveness of the marketing initiatives undertaken.
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Year in Review: Insights from Poland Convention Bureau for 2023

Year in Review: Insights from Poland Convention Bureau for 2023

The passing year of 2023 for the Poland Convention Bureau POT has been a time brimming with creative endeavours both domestically and internationally. Celebrating the 25th anniversary of the Polish Congress Ambassadors Program, alongside events like Spotlight on Poland and the Industry Report on Meetings and Events in Poland, we have not only developed existing projects but also introduced new initiatives such as the Content Creators Lab. The development of regional Convention Bureaux, the "POLAND. More than you expected" campaign, and our active participation at trade fairs such as IMEX in Frankfurt and Las Vegas, IBTM in Barcelona, and Conventa in Ljubljana have reinforced Poland's position as an attractive destination for business events. We invite you to read the year-end summary authored by Aneta Książek.
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Silesia Convention Bureau incentive travel

The Growth of Meeting Industry in Silesia

Silesia is a region in the meetings industry that is still undiscovered. That's why, in its first year of operation, the Silesia Convention Bureau carried out a series of activities to introduce event organizers to the potential of the area in terms of business tourism. The first effects are already visible.
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 Incentive Travel Company Bespoke Agency Poland

Bespoke Agency Poland recognized by the Polish Tourism Organisation as a Recommended Incentive Travel Company

During the MP Impact Summit in Warsaw, BESPOKE Agency Poland received the 'Recommended Incentive Travel Company' certificate. This achievement is a result of meeting the highest standards and acknowledgement for the company, joining the exclusive group of Recommended Incentive Travel Organizers under the Polish Tourism Organisation - Poland Convention Bureau program.
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Eventprofs Creators Lab

Eventprofs Creators Lab at the 5th European Tourism Forum in Wroclaw

This time, the Eventprofs Creators Lab visited Wroclaw. From December 4th to 5th, 2023, the Tourism Department of the Academy of Physical Education named after Polish Olympians organized the 5th European Tourism Forum in collaboration with the Wroclaw Convention Bureau and the Wroclaw Tourist Organization. On the second day, the Digital Marketing in Tourism workshop* was led by Jarosław Marciuk from the Polish Tourism Organisation - Poland Convention Bureau. The event took place both at the Academy and at the Novotel & ibis Wroclaw Centrum Hotel.
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IBTM World 2023

IBTM World 2023: Witness Poland's Dynamic MICE Sector in Barcelona!

Sixteen partners of the Polish Tourism Organisation - Poland Convention Bureau will showcase their offerings at the IBTM World trade show in Barcelona. This diverse group includes representatives from convention bureaux, as well as Professional Congress Organizers, companies organizing Incentive Travel, DMCs, airlines, and congress and exhibition venues.
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The Most Influential People in the Events Industry in 2023  Eventex

The Most Influential People in the Events Industry in 2023 announced by Eventex

On this year's list of the 100 most influential figures in the event world - "Top 100 Most Influential People in the Event Industry" prepared by the creators of the Eventex Awards competition, as many as 11 Poles have made an appearance. Additionally, another six individuals from Poland have been recognized in lists featuring experts in technology and event venues.
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A Local Congress Ambassadors Club was established in Łódź

A Local Congress Ambassadors Club was established in Łódź

The inauguration of the next Local Congress Ambassadors Club took place in Łódź on October 26, 2023. A collaborative agreement was signed by Łódź Tourism Organisation, under which operates Łódź Convention Bureau, Poland Convention Bureau of the Polish Tourism Organisation, and the Association of Conferences and Congresses in Poland. This marks the fifth local club operating in Poland.
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2023 Poland Meetings and Events Industry Report

2023 Poland Meetings & Events Industry Report is here

Together with municipal and regional convention bureaux, recommended organisers of congresses and incentive trips as well as international organisations and associations, Poland Convention Bureau of the Polish Tourism Organisation (PCB POT) has produced its annual Poland Meetings & Events Industry Report for 2023. The report provides a summary of the MICE industry’s achievements for the year 2022.
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MPI Poland Chapter

MPI Poland Chapter Invites You to Europe Connect 2023 in Valencia

MPI Poland Chapter and MPI Iberian Chapter cordially invite you to participate in the event "Europe Connect – ESG: A Holistic Journey to Sustainable Events," set to take place on October 26th at the Meliá Valencia Hotel. Among this year's event partners is the Polish Tourist Organization - Poland Convention Bureau.
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