The Italian market is seeing vigorous promotional activities aimed at the tourism industry. During a workshop in Turin, we presented our offer focused on cities, encompassing different kinds of tourism: cultural, active and natural, all in the vicinity of major Polish cities. We are putting particular emphasis on the areas to which new flights from […]

Together with its partners, the Polish Tourism Organisation presented our bicycle tourism offer to Belgian audiences at the 2022 Bike Brussels. Eagerly awaited during the two years of the pandemic hiatus, the Bike Brussels fair has returned to the Belgian tourism event scene. The fourth edition of the fair was organised between 25 and 27 […]

Belgian Travel Blog Awards, the most important event for influencers in Belgium, took place for the 6th time. Poland was a partner of the Best Road Trip award, which went to the very popular Flemish tourist blog, Het is de Merckx. This year’s Belgian Travel Blog Awards attracted bloggers to Namur, the capital of Wallonia, […]

The 25th edition of the Borsa Mediterranea del Turismo trade fair took place in Naples, where we presented our country’s tourist offer. Southern Italy is an increasingly promising market for tourism to Poland. The Polish Tourism Organisation is using the existing favourable trend and strengthening promotional efforts in this area.  Between 18 and 20 March, the […]

The International Office of the Polish Tourism Organisation in Berlin is among the winners of the “Verkehrsbüro des Jahres 2022” competition. Our outpost in Germany, which ranked 5th among the best-rated national tourist organisations, has been recognised for working with the media.  This marks the seventh time already that the Berlin office of the Polish […]

To mark International Women’s Day, the POT International Office in Beijing launched a campaign involving a well-known Chinese blogger Wei Yishan. The popular influencer shared her impressions from her trip to Poland and showed the audience the places she liked most. International Women’s Day is a very important date in the marketing calendar for numerous […]

On 23 March, Budapest will see the Bocuse d’Or Europe gastronomic competition, which will last for two days. Poland will be represented by chef Jakub Kasprzak. The Polish Tourism Organisation is a partner of Team Poland in this prestigious competition. Working together when it comes to gastronomy and the promotion of Polish specialities internationally is […]

The BTL fair in Lisbon inaugurated this year’s season of tourism promotion on the Portuguese market. This is the first event to take place in person since the pandemic. POT presented a wide range of Polish attractions. Warsaw, Kraków and numerous Polish travel agencies were also promoted at our stand.  Lisbon has just seen the […]

Efforts to promote Poland in Scandinavia have begun. The Polish Tourism Organisation presented our offer at two major events organised in the Kingdom of Denmark: the Ferie for Alle (Danish Travel Show) in Herning and the Bike Show in Copenhagen. The turn of February and March was an intensive period for promoting Polish tourism in […]