
Sandomierz charmed the Chinese viewers
The Polish Tourism Organisation continues its series of live streams from sightseeing Polish cities on the Mafengwo travel platform. In September, we reached Sandomierz with this form of promotion in the Middle Kingdom. The city charmed viewers in China, with live streaming watched by as many as 14,000 people. The special live streaming from the […]

Promotion of Eastern Poland at the Polish Run in Brussels
For the sixth time, the Polish Run competition organised in Brussels by the East Poland House and the Polish Embassy in the Kingdom of Belgium in cooperation with the Polish Tourism Organisation was a success. The run and its accompanying events are an excellent opportunity to promote Poland, especially the regions of eastern Poland. This […]

PTO promoted the outdoor tourism offer at Beijing workshops
At the beginning of August, industry workshops with focus on the Polish offer of active tourism for high-budget customers were held in Beijing. The event was attended by 40 travel agents operating in Beijing and northern China. The workshops respond to China’s growing interest in active tourism and relaxation amid nature. Offers presented during the […]

Gdańsk and Pomorze on Belgian airwaves
A popular Belgian radio show, “La Grande Evasion”, promoted travel to Gdańsk and the region of Pomorze. There was mention of the biggest attractions and practical advice, as well as assurances that travelling to Poland is safe. During the summer season, the VivaCité station broadcasts its travel show, La Grande Evasion (The Great Escape). Journalists […]

Stories about Poland on an Italian podcast platform
“Polonia. Un viaggio sonoro” (“Poland. An audio journey”) – under this title, a series of tourism podcasts about Poland was launched on the Italian Loquis platform, which specialises in short forms, geo-localised and targeted primarily at smartphone users. As part of the project, 60 short podcast episodes were created and dedicated to Polish cities and regions […]

The Fryderyk Chopin won The Tall Ships’ Races
The final of the oldest sailing event in the world, The Tall Ships’ Races, took place in Aalborg, Denmark. It was accompanied by a number of events during which the Polish Tourism Organisation presented the assets of our country as a leisure destination. This year, two Danish cities hosted the Tall Ships’ Races in the […]

Promoting winners of PTO Certificates among the Polish diaspora in Belgium
The Polish-language magazine Flandria po polsku, which is published in Belgium, featured an article presenting products awarded with the Certificates of the Polish Tourism Organisation. It is part of a wider campaign encouraging the Poles residing in Belgium to visit our country. Information about unique Polish tourist destinations will reach five thousand readers of the […]

PTO supported Małopolska Days in Tuscany
Between 21 and 24 July, three picturesque Tuscan towns: Florence, San Gimignano and Siena, were the backdrop for a series of events under the name “Małopolska Days in Tuscany”. These events were the result of a wider promotional project launched at the beginning of the year by the PTO International Office in Rome in cooperation […]

ETC supports Polish tourism
In June and July, the European Travel Commission actively promoted travel to Poland. The campaign is the result of an agreement between the Polish Tourism Organisation and the European Travel Commission reached at the May summit in Ljubljana in connection to the Russian invasion of Ukraine and its impact on the domestic tourism industry. In […]



