February 13, 2020
Launch of LOT’s new routes as an opportunity for Poland’s promotion in China
LOT Polish Airlines in cooperation with Polish Tourism Organisation International Office in Beijing staged a promotional gala aimed at travel industry representatives. The evening event was intended to celebrate the route from Beijing to Warsaw recently introduced by Poland’s flag carrier. The meeting also showcased the diversity of Poland’s tourist assets. On the night of […]
February 12, 2020
Number of foreign tourists in Poland grows by more than 8%
In the first three quarters of 2019 our country was visited by 8.2% foreign tourists more than in the first nine months of 2018. The greatest growth rate was recorded in the South Korean market – 67.3%. Data covering the first three quarters of 2019 are highly promising. In the first nine months Poland […]
February 11, 2020
POT’s successful UK Pinterest campaign
Polish Tourism Organisation conducted a highly successful promotional campaign applying the Pinterest platform. Aimed at the UK market, the campaign’s goal was to get through with its message to people looking for holiday inspirations. The turn of the year is a crucial point in the UK tourist market. It is precisely in December and January […]
February 11, 2020
POT promotes Poland in Flanders with Time for Poland exhibition
Polish Tourism Organisation brought the Time for Poland photo exhibition to Belgium to promote 16 Polish regions’ key assets related to nature and active tourism. The comprehensive exhibition travelled through Flanders for six months together with Armoured Wings, an exhibition presenting the accomplishments of the 1st Armoured Division commanded by General Stanisław Maczek. Promotion of […]
February 10, 2020
Trips to Poland promoted at Shanghai workshops
Polish Tourism Organisation International Office in Beijing capped the Chinese calendar year with the latest in a series of industry workshops promoting a joint tourist product of Poland and Sweden. This time brought to Shanghai, the meeting once again attracted numerous representatives of the local tourism industry. Although a trip covering Poland and Scandinavia is […]
February 10, 2020
Poland’s promotion at Ferie Messe Wien 2020
Polish Tourism Organisation came back for its annual visit at Austria’s international Ferien Messe Wien trade fair. The promotion of Poland was focused on tourist highlights, regional cuisine and enotourism. The Vienna-based Ferie Messe Wien show was held in one of Europe’s most advanced exhibition centres on 16-19 January. Staged by Reed Exhibition Messe Wien, […]
February 10, 2020
Poland promotes tourist highlights in the Netherlands
This year’s edition of Vakantiebeurs, one of the largest travel trade shows in Europe, has wrapped up in Utrecht. The Polish stand arranged by the Amsterdam-based office of Polish Tourism Organisation showcased cities, regions and companies operating in the tourism industry. “Vakantiebeurs is a traditional meeting place of the tourism sector and its customers”, comments […]
February 7, 2020
Poland’s winter promotion in the U.S.
Polish Tourism Organisation set its intense promotional campaign of Poland’s inbound tourism in winter scenery. As a rule, winter is when U.S. tourists plan their long-distance trips, included those headed to European destinations. Thanks to POT’s efforts, advertisements and articles encouraging visits to Poland in 2020 were published in most popular travel media outlets. Backpacker […]
February 7, 2020
Italian tour operators explore Poznań
A group of eight Italian tour operators visited Poznań at the invitation of Polish Tourism Organisation. The capital of the region of Wielkopolska offers the perfect setting for MICE events. The stay was arranged in close cooperation with Poznań Local Tourist Organisation. The choice of the host destination proved decisive for the great interest Italian […]
