The Polish Tourism Organisation (POT) has launched one of its most innovative marketing campaigns in the UK, based on the SmartAds system and Sky television. A video with Poland’s tourism offering will reach specially selected audiences. The biggest British brands are currently using the SmartAds technology, and now the Polish Tourism Organisation has joined them. […]

A month-long Polish Tourism Organisation (POT) campaign promoting Poland in the Grand Duchy of Luxembourg ended recently. The focus of the project was the promotion of Warsaw, the only Polish city with direct flights to Luxembourg, and the background – the centenary of diplomatic relations between the two countries. The project partners were the Warsaw […]

The latest study visit in the It’s Been a While – Let’s Meet in Poland series has ended. This time, incentive travel organisers from SITE Poland got to know Kraków at the invitation of the Polish Tourism Organisation (POT) Poland Convention Bureau and the Kraków Convention Bureau. The programme of this trip, which took place […]

The participants of the Arab Health trade fair held in Dubai, United Arab Emirates, included the Polish Tourism Organisation (POT). This was the world’s biggest trade event for medical-sector services and products to take place this year. This year’s edition, held between 21 and 24 June, gathered over 1,300 exhibitors from more than 60 countries. […]

The 38th edition of the Carpathian Couriers Race, one of the most important events for young cyclists aged up to 23, will take place from 29 to 31 August. This year the entire route lies within Poland. Rafał Szlachta, president of the Polish Tourism Organisation (POT), took part in a conference promoting the race. The […]

As part of the Polish Presidency of the Visegrad Group, on 17 and 18 June the Polish Tourism Organisation (POT) organised the Discover Central Europe Trade Online Workshop for the tourism industry of the Kingdom of the Netherlands. The main topics were active tourism products and trips to less well-known towns. The meeting was opened […]

Days of Poland, organised by the Consulate General of the Republic of Poland, took place in Odessa recently. Held mainly with local Poles in mind, the event also attracted Odessa residents with no national ties to Poland. The Polish Tourism Organisation was very active during the Days of Poland in Odessa. A photography exhibition presenting […]

The Shibuya Stream Hall, a culture and business complex in Tokyo, was the venue for the Polish Festival 2021 on 19 June, an event organised by the Polish Institute in Tokyo in association with the Polish Embassy and the Polish Tourism Organisation (POT). This was already the 13th edition of the biggest event promoting Poland […]

As part of the Polish presidency of the Visegrad Group, the Polish Tourism Organisation in association with the Polish Embassy in Brussels organised a photography exhibition promoting tourism to the V4 countries. The opening was attended by the heads of the diplomatic missions of Poland, Hungary, Slovakia and Czechia accredited in Belgium. The exhibition was […]