The Polish Tourism Organisation created a special e-guide in the ecosystem of the Chinese WeChat app to make it easier for tourists from China to travel to Poland. In order to make Poland more attractive, the POT International Office in Beijing launched a special Mini Programme called “Discover Poland” (探索波兰), designed to help Chinese tourists […]

The city of Rimini held TTG Travel Experience, Italy’s largest B2B tourism fair, an annual meeting place for DMCs, travel industry representatives, service providers, marketing technology specialists, journalists and bloggers. Poland was represented at a modern stand put together by the POT International Office in Rome. It was situated in one of the best areas […]

As part of the #VisitPoland project, the Polish Tourism Organisation invited bloggers from Belgium and the Netherlands to our country. The influencers, who saw Łódź and Warsaw, run three different high-quality and high-traffic blogs: www.nathaliewanders.com, www.veggiewayfarer.com, www.bijzonderplekje.nl. The trip was organised in cooperation with the Warsaw Tourism Office and the Łódź Tourism Organisation. Particular emphasis was […]

At the end of September, the Association of Finnish Travel Industry (SMAL) held industry workshops in Helsinki. The POT International Office in Stockholm was there to participate in the event. The industry workshops organised in Helsinki by the Association of Finnish Travel Industry were the first event held in a traditional formula in Finland since before COVID-19. […]

At the turn of September and October, the editor-in-chief of the Dutch branch of Lonely Planet visited Lower Silesia. The visit was organised by the Polish Tourism Organisation in cooperation with the Wrocław City Hall and the Lower Silesian Tourism Organisation. This is already the third trip to Poland of representatives of this highly esteemed […]

The Polish Tourism Organisation promotes Poland in Rome using contemporary and urban art. Between 30 September and  30 October, the Rome districts of Trastevere and Testaccio will be home to art installations created by the Sbagliato art collective in cooperation with The Trip creative agency. The protagonists are Kraków and Wrocław, two different cities, both […]

The Polish Tourism Organisation ran a campaign to promote Poland as an attractive tourist destination on large format digital displays in Stockholm, Oslo and across Denmark. The slogan of the campaign was: “Poland. More than you think.” Carried out by the POT International Office in Stockholm, the campaign took place between mid-August and mid-September. That […]

At the end of September, a meeting took place between representatives of the Polish and Indonesian tourism industry, under the name: “Polish-Indonesian hybrid event for the tourism industry”. The organisers were the Polish Tourism Organisation and the Polish Investment and Trade Agency. The event was attended by Rafał Szlachta, president of the POT.  The meeting […]

The September issue of the Italian magazine Motociclismo ran an extensive, 14-page report about Pomorze. It was the result of a press trip organised by the POT International Office in Rome in cooperation with the Pomeranian Regional Tourism Organisation. The story by Raffaella Cegna focuses on motorcycle tourism in Gdańsk and the Pomorskie Voivodship. Italian […]