Polish Tourism Organisation took part in The New York Times Travel Show, where it promoted Poland’s incoming offer. The event also involved POT’s partners: Polish Airlines LOT, Real Poland, GM Travel and AMTA.
The New York Times Travel Show is the premier travel trade show in the East Coast and one of the largest events of this kind in the whole of North America. Each year it attracts more than 500 exhibitors from approx. 170 countries and more than 30,000 guests, including tourists, representatives of the media and the tourist industry.
Polish Tourism Organisation (Polska Organizacja Turystyczna - POT) participated with its own stand and the support of Real Poland, GM Travel and American Travel Abroad, which showcased Poland’s incoming offer. Polish Airlines LOT announced a new flight from Miami to Warsaw, whose launch is scheduled for June 2019.
Numerous potential tourists and representatives of the industry and the media visited the Polish booth, inquiring about, i.a. tourist highlights and the offer of key Polish cities, transportation, cuisine, active tourism options, as well as the SPA offer. Searching for roots was also an important subject matter.
On the day before the travel show, the Polish Tourism Organisation International Office in New York took part in the International Media Marketplace, workshops for representatives of U.S. and Canadian media. The event was attended by more than 400 journalists, influencers and TV show producers who thus had a chance to become familiar with Poland’s tourist essentials and top events planned for 2019. International Media Marketplace offers a programme of meetings between media representatives and national tourist organisations from all over the world. It is also an excellent chance to establish bilateral cooperation on publications dedicated to tourism.