The Lonely Planet web portal was the site of the Polish Tourism Organisation’s recent three-month promotional campaign. The focus was on less well-known regions attractive for their nature and culture as well as Poland’s extensive offering of active tourism. The campaign focused on the Barycz Valley in Lower Silesia and Kashubia in Pomerania. It involved […]

Rafał Szlachta, president of the Polish Tourism Organisation (POT), and Prof. Andrzej Rokita, PhD hab., rector of the University School of Physical Education in Wrocław (AWF Wrocław), have signed an agreement on cooperation. The two institutions will pursue joint activity in the development and promotion of Polish tourism. Due to the pandemic, POT President Rafał […]

Healthcare Travel Expo, a health tourism trade fair, was held in Kiev recently. The national stand set up by the Polish Tourism Organisation promoted a wide range of health-related services offered in Poland. The event took place between 25 and 27 May. Polish healthcare services were promoted at the KyivExpoPlaza Exhibition Centre, the Healthcare Travel […]

The Polish Tourism Organisation (POT) won recognition for the film Poland: Official Trailer. The video promoting our country won in the Best International Video Promoting a Country FITUR 2021 category of a competition organised by Madrid City Hall and the International Committee of Tourism Film Festivals. A similar distinction went to Kraków for the film […]

The Arabian Travel Market 2021 in Dubai was organised in hybrid form due to the COVID-19 pandemic. The Polish Tourism Organisation prepared a national stand promoting a wide range of stays in big cities, Polish health resorts and hotels, tourism close to nature, and catering services. An international tourism trade show, Arabian Travel Market 2021 […]

The Polish Tourism Organisation took part in the virtual Trade Workshop that the Association of National Tourist Offices and Representatives (ANTOR) organised in the Netherlands recently. Proposals related to active tourism, camper tours and city breaks garnered the most interest. The Trade Workshop included B2B talks with Dutch tour operators and travel agents, which were […]

During the Ukraine International Travel & Tourism Exhibition, which took place in Kiev in May, the stand set up by the Polish Tourism Organisation (POT) presented an offering of tourist attractions from Lower Silesia and the cities of Łódź and Kraków. The event was held in traditional form, but under a strict safety regime. According […]

Tour operators from Czechia and Slovakia visited Małopolska in May to get a better idea of the region’s tourist attractions and hotel facilities. The Polish Tourism Organisation (POT) was the visit’s initiator and co-organiser. The guests also had the opportunity to meet with POT President Rafał Szlachta. The Małopolska study visit of delegates from Czech […]

The Polish Tourism Organisation (POT) recently took part in a virtual event called the EUROPE Virtual Travel Trade Show. The Polish stand also presented the offering of the Warsaw Tourism Organisation and tour operators. The purpose of the show was to reignite incoming tourism from China. At the end of April the Polish Tourism Organisation […]